"Mia is the absolute best! I can’t thank her enough for all of her hard work and her insane talent. She brought my brand to life and took the time to make so many incredible designs and listen to my feedback and execute it perfectly. She is so talented and knows what she is doing! I wouldn’t trust anyone else!" - Madi, Eupouria owner
For Eupouria, I developed a comprehensive visual brand identity for a business specialising in high-quality matcha products. Drawing inspiration from traditional Japanese elements, I integrated cultural motifs while incorporating whimsical character designs to engage a Gen Z audience. Custom typography and a calming colour palette evoke tranquility and wellness, reflecting Eupouria’s mission to promote a healthy lifestyle.
I also created social media templates and a detailed style guide to ensure brand consistency across platforms. The packaging design features a fresh, inviting aesthetic that highlights the premium nature of Eupouria's offerings, effectively communicating the brand’s values and enhancing shelf appeal. Overall, my design work establishes a strong visual identity that positions Eupouria as a go-to source for premium matcha products, resonating with health-conscious and trend-savvy consumers.
